I run two companies;
- Untrite: a B2B enterprise software company.
- Oishya: a B2C eCommerce Japanese knives store. I don’t consider traditional online stores like Oishya as startups, but there are some stores like Net-a-Porter or Farfetch which qualify as semi tech companies.
- In the past, I also founded NGO Girls in Tech Poland and managed for 6 years London chapter – the local chapter at the point of me managing it had an active member base of more than 9 000 people, with more than 125 000 globally (Girls in Tech International).
Some advice, especially on leadership, networking is pretty universal. Where fit, I divide advice on one that is more specific for B2B or B2C (it will be marked in title). I’ve spent years sifting through thousands of companies to try identifying what the successful ones have in common and what makes companies fail. This handbook represent those findings.
Quick tips
Quick Tips .
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//hard business truths #17. chasing makes you look desperate
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//hard business truths #16. perfection is enemy of done
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//hard business truths #15. people buy what something does, not how it does it.
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//hard business truths #14. nothing moves people to action like FOMO
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//hard business truths #13. don’t overcomplicate your sell